Marketing Lifestyle – Marketing the WEB

Shasta County, CA – Marketing Unique Properties – Jeanean and David Gendron — Marketing and Selling Unique Properties is our specialty. How important is it to provided prospective Buyers with the experience of what the property provides in the opportunity to support chosen lifestyles – it is key in attaining the goal. Identifying those key marketing elements that will provide Buyers with core features and amenities is our goal. As Buyers, we choose those elements or features based on lifestyles we desire or need. Privacy, views, water and land are among those things we choose when creating a new environment to support our lifestyles.

The Visual Experience–The visual experience is so important in this process. We love the visual look and feel that we create when we are marketing unique properties. It’s rather like creating a work of art that will provide our Buyers with a preview of the actual experience. Combine the visual with the trending market valuation to focus on that perfect combination of price point and value (defined by the experience) and we have that winning combination.

Marketing and Selling Unique Properties--Marketing is about “Telling the Story” that your perspective buyer will relate to. Your goal is to have the visual presentation represent the actual experience of “being there” and the perceived value of a lifestyle.

Marketing Lifestyle–Marketing Lifestyle is about telling the story of that lifestyle. When we have a property that has been developed around a lifestyle….it becomes suitable for others who embrace that lifestyle. Buyer are out there looking for that lifestyle and our goal is to provide them with the opportunity to experience the value of the property and it’s perceived lifestyle.

Perfectly designed for a Lifestyle around Horse Country!

Every details is supportive of an elegant lifestyle.

Beautiful woods and stonework bring that Country Lifestyle to Life!

Elegance and Ease of Comfort are the building blocks.

Bring the Ponies – What a Great Life!

It doesn’t get better than this.